Growing a client base with Facebook takes a little more effort than posting witty status updates a few times each day. Keep the company's web presence professional and current. No company makes an impact by reaching out to customers once or twice a week. Since...
Doug Pray's a documentary film maker who's made the movies Scratch, Surfwise and Hype! among others. He has a new movie out called Art & Copy which I'm excited about. Check out the trailer. I was happy to see George Louis in it… he's the ad giant who created the...
Hey Myspace needs more ad revenue! They've just launched their own ad service where you can display your ads to millions of people worldwide. And you only have to pay when someone clicks on your ad (PPC). Have you ever clicked on an ad on myspace? Do you know...
So my copy of “Reality in Advertising” by Rosser Reeves arrived today. Which I'm very excited about btw. Not only is it out of print but copies of it currently sell for hundreds of dollars on Amazon. It's from 1961, still in good condition and from the...
The giants of advertising you can watch right now over at Yahoo. Bill Bernbach Doyle Dane & Bernbach (DDB) View webcast Burt Manning Chairman Emeritus of J. Walter Thompson Worldwide View webcast Alan Pottasch Pepsi Creative Consultant View webcast Leo Burnett Leo...